In 2018, I gave a lot of talks and presentations and ran quite a couple of workshops, all centered around working smarter, essentially. I like doing this — learning, teaching, knowledge-sharing, etc., a lot. But.
Digital innovation is a hot topic. Everyone fears disruption. And yet we continue to ship software that does anything but eat the world.
How many apps on your phone do you actually use?
Just about everything I’ve found on Jobs to be Done, a theory and toolset for understanding what drives customer behavior. Get my tools and resources, including free worksheets.